SEO is often seen as something of a mysterious dark art. And, in many ways, it is. It comes with its own language and the goals posts on what it takes to run a successful SEO campaign are always moving.
This sometimes leaves many small business owners feeling a little despondent about SEO in general. But, here’s one simple trick you can implement today that will only take a few minutes and requires no technical expertise at all.
In this guide we’ll show you what this tip is, how to do it TODAY, let you know what results you can expect and how you can make this technique more engaging. Plus we’ll also provide a link to our getting started guides that explain how you can use ehuhb to carry out more of these online marketing actions.
Let’s Start at The Beginning…
If you’ve crossed paths with SEO at some point you’ll have probably heard that getting links to your site is important. In fact, despite the many changes over recent years to how Google chooses to rank websites, they are still an important cornerstone of SEO.
The problem is where can you get relevant links to your site?
The answer is simple; on ehuhb.
Here’s how you can do it:
1: Log into Your Account
Visit: https://www.ehuhb.com/login and login using your email and password.
2: Add a Post
Once you’ve logged in you’ll be redirected to your dashboard.
On your dashboard, you’ll see a form (top middle of the page) to add a post to the local business feed. Enter the full URL you want to link to. This means you’ll need to include the http:// part of your address. For example, http://www.website.com will work but www.website.com won’t.
But, before you click ‘post’ you might want to read the next point…
3: How to Make This More Powerful
Placing a link is fine. But it’s important to think about the extra advantages you’ll gain by taking a few moments to make it relevant and interesting to other members and Google.
Why not link back to an interesting blog post or your portfolio showing a case study? You could even provide an update on how your company has helped another business recently or what your company is doing today before providing a link to your site.
These kinds of posts are much more interesting and engaging than a simple marketing pitch. Plus they are a lot more memorable and will help other companies remember your brand and what you offer when they need your services. Not only that but by adding some content around your link Google will see the link as more relevant to your business.
That’s all there is to it. You’ve just gained an extra link to your site.
What Results Can You Expect From This?
Is this going to rocket your site to the first page of Google? No. But, every little helps. Plus if your post is engaging you may also receive some referral traffic from ehuhb.
Despite the many myths surrounding online marketing in general, the most persistent one is what we call the ‘push button marketing myth’. It’s the idea that one simple action or piece of software will drastically improve the rankings of a website and drive a never-ending flood of visitors to a website. All with minimal to no effort.
This isn’t the case. Online marketing requires effort and consistency. But, by completing this small action today you’ve taken a step toward promoting your business online. Now, this is a very brief overview, but online marketing is all about little steps like this.
If you’d like to find out how you can take more little steps like this take a look over our getting started guides. They will show you how your business can get the most out of your ehuhb account and the online marketing shortcuts it can provide your business.
To Sum Up
Now, it’s a good idea to not lean too heavily on any one technique when it comes to SEO. Including this. Whilst these links are can’t harm your rankings it is ultimately important that you must remember to offer value in a sea of noise online.
The web is far more crowded these days with lots of businesses competing for attention. And a good way to make yours stand out and be memorable is by providing something of value.