When it comes to using traditional search engines, like Google, to find other businesses you’ll soon run into some problems.
Search engines are designed to bring back results from a diverse range of places and many different types of media. As such, narrowing your search to find something specific such as a list of companies within an industry, region or radius is just not possible.
Sure, you can search for companies by industry and location but the results are limited. Not only that but the results are mixed with information from sources you don’t want such as blogs, social networks and video sites.
The real problem is that general search engines are just that; general. They are not designed to search exclusively for businesses.
What is needed is a different approach…
A Different Approach
When it comes to B2B online marketing businesses are often short-changed.
So we decided to make a business-only B2B search engine as part of our B2B platform ehuhb. All, in an effort to help reverse this trend and provide a simple marketing tool for businesses to access and use.
It works just like Google, except it brings back only businesses. Which you can then network with and direct message.
Why is it useful?
Firstly; it helps your business easily find and network with other companies. And, since 84% of all B2B buying processes begin with a referral, connecting with more local businesses to generate referrals is a marketing method that should not be ignored.
Secondly; it allows other companies to find your businesses more easily, when compared to traditional search engines, because our search engine is designed to connect local businesses together.
Thirdly; you don’t need to worry about complicated SEO or online marketing to rank in our search engine. Simply complete your profile and tell our search engine what terms you’d like to rank for and it will show your business to other local companies looking for your services.
Its simple and fast and your business can rank in our search engine in just 1 hour.
What can you search for?
You can obviously search for other companies. But, what’s more interesting is not WHAT you can search for but HOW you can search. We have a unique and flexible filtering system you can use to search by:
If you want to find companies related to yours (or scout out the ones you could work with) you can search by profession – such as ‘web developers’ or ‘printers’.
If you’re not quite sure what kind of business you’d like to find or just want to see what businesses are in a certain location you can search just by town or region. For example, entering ‘London’ will return a list of companies in London and so on.
You can also add industries to your location search too. You can use this kind of search to keep an eye on the competition(!) or to find businesses to work or network with.
Simply enter the industry followed by the location. For example; ‘builders London’ or ‘cleaners London’.
Distance From Your Office
Many businesses work soley with other local companies and, because ehuhb knows the location of your business, it can filter your search results to show businesses within a set distance from yours.
This makes it much easier to find and connect with other local companies. It also makes it easier for your business to be seen because you no longer have to compete on a national level as you do in other search engines.
Distance From Your Current Location
We’ve always seen this as a useful feature for a travelling sales-person – but we’re sure it will have other uses too. It works in a similar fashion to the distance search. Begin by setting the ‘From’ filter to ‘Current Location’. Next select the radius in miles. ehuhb will then show a list of all the businesses around your current location.
Lastly, and most obviously, you can search for a company by name.
How Your Business Can Access Our B2B Search Engine
Every member of ehuhb can access and use our search engine. And, at the time of writing ehuhb is free-for-life for any business that joins.
All you need to do is open your account here, setup the basics of your profile and you’ll have instant access not just to our search engine but also all of the other tools within ehuhb that have been made to help UK businesses thrive.